Do you know how to sell four and five figure packages, offers, and retainers? If you want to effortlessly sell $2,000, $5,000, $10,000, $15,000 packages and beyond, this episode is for you.
You don’t need permission to charge premium pricing. You can start charging four and five figures TODAY for your premium services. But this doesn’t mean that people are going to buy.
High-level branding and messaging
I often see service providers throwing really high price tags on offers. I celebrate you for charging a lot of money for your services. But I do have a problem when your brand and your messaging do not match the price tag.
I’m not saying that you have to have the most expensive branding. This just means that your brand is put together. Your messaging is clear and concise. It speaks to the transformation of your premium services and it speaks directly to the heart of your ideal client that you’re wanting to buy these premium services.
Authority Online
Your authority does not necessarily mean how long you have been in business. It means you are consistently and confidently showing up and you are providing valuable content that speaks to your ideal client. Your content and messaging should also support the offers that you are selling.
Practice what you preach
Another reason why people will pay that premium price tag is if you have social proof. I’m talking about wins, testimonials, behind the scenes, case studies, any of those things. And then also you practice what you preach.
If you are offering a service where it’s very easy for you to practice what you preach and for it to be visible that you’re practicing what you preach, it is going to elevate you, speak to your authority, give you that social proof and people are way more likely to pay that premium price.
Take a bird’s eye look
Understand that if your 4 and 5 figure packages are not selling, there’s a problem somewhere. The answer exists. You just have to be willing to dig in and look for it and then button it up. I always recommend that you take a bird’s eye look at your business and do this every couple of months.
It just takes some tweaks, some revising. It takes some refreshing and it takes some time some deep dive. But understand that if you want to sell four and five figure packages, you can, it’s possible. People do it all day, every day. Why not you?
Everything I’m talking about today and on most episodes, honestly, just scratches the surface of what is inside the Grow Business and Marketing Academy. It is the place for the service pro or the coach that wants to build that scalable business model. It’s for the service pro that wants to work way less and make more money. I created this program for you, and proof is in the pudding. If you want to read a boatload of testimonials, and hear what it’s done for others, check this out.
